Guided templates
Everything you need to showcase your best thinking
10Ps marketing matrix
Define the essential elements of your go-to-market strategy
2025 monthly calendar
Visualize upcoming work on a calendar view
2x2 prioritization matrix
Evaluate options based on value and effort to identify what to work on next
5 Whys
Identify the root cause of a problem or challenge
Aha! record map
Determine workspace hierarchy and relationships between work items in your Aha! account
Analytics dashboard wireframe
Create a wireframe for a data, reporting, or performance dashboard
Approaches table
Evaluate the pros and cons of different approaches
Brainstorming meeting
Organize and facilitate a brainstorming meeting
Brainstorming session
Bring the team together to brainstorm ideas, organize by theme, and identify the best solutions
Business model
Explore foundational questions about your business and refine your product strategy
Business process diagram
Document business processes using BPMN shapes
Change log
Keep a record of changes made to a product, project, or system
Competitive analysis
See how your product stacks up against competitors
Concept map
Organize and represent ideas and their relationships
Creative brief
Provide a concise overview of a creative project to guide marketing and design in their execution
Customer empathy map
Gain insights into customer perspectives, needs, and feelings
Customer interview
Record insights and identify common themes in customer interviews
Customer journey map
Sketch the entire customer journey and build more lovable experiences
Customer research plan
Clarify research goals, identify customer segments, and choose your methods
Daily note
Plan your day and decide where to focus first
Daily standup meeting
Quickly connect with the team to share progress and blockers
Data flow diagram
Visualize the flow of data within a system or process
Decision log
Record key choices to provide transparency and insights into your decision-making process
Decision tree
Map scenarios, predict outcomes, and make better decisions
Epics roadmap
Display epics (or themes of work) that will have a significant impact on customer happiness
Feature requirement
Capture the most important details for any product feature
Features roadmap
Connect goals, initiatives, and features on a timeline
Fishbone diagram
Identify a problem's potential causes — focusing on people, process, equipment, materials, and environment
Fit gap analysis
Determine whether a solution meets your organization's needs
Gap analysis
Identify gaps between where your product is now and where you want it to be
Ideas portal guide
Help customers submit ideas and track idea statuses in your portal
Job interview
Approach your next interview with confidence
Jobs-to-be-done
Prioritize what to build based on specific customer "jobs" or challenges
Kanban board
Establish a continuous flow of work from backlog to done
Kano model
Prioritize features using the Kano model
Knowledge base article
Create consistent, useful support content for your customers
Knowledge base FAQs
Proactively address product questions from customers or colleagues
Knowledge base settings article
Centralize product configuration options
Lean canvas
Map out early-stage strategy with a canvas built for fast, focused planning
Market requirements document
Deeply understand the market you operate in so you can build a better product
Marketing calendar
Plan and track marketing efforts on a monthly calendar
Marketing strategy
Structure your marketing strategy — from goals to launch — in one place
Meeting agenda
Make the time you spend together in meetings productive and results-oriented
Meeting notes
Record what you discussed and decided — and what comes next
Mind map
Explore a central topic or question — building outwards to reveal new ideas and relationships
MoSCoW model
Prioritize features using the MoSCoW model
Negotiating an offer
Negotiate a favorable job offer that aligns with your value and career aspirations
Now, Next, Later roadmap
Organize immediate, upcoming, and future roadmap plans
OKRs
Set objectives and key results and measure your progress towards them
Opportunity canvas
Identify potential opportunities for new products, features, or improvements
Opportunity solution tree
Map challenges, explore solutions, and pinpoint the best path forward
Organizational chart

Map out the roles and reporting structures within your company
Personas
Distill the most important attributes of the people who buy and use your product
PESTLE analysis
Evaluate the macro-environmental factors that can impact your business or product
Porter's 5 forces
Analyze the market forces that influence your product strategy
Portfolio roadmap
Visualize plans across multiple products in one timeline view
Pragmatic Framework
Follow the Pragmatic Framework to align strategy with market needs
Presentation slides
Craft the perfect presentation to showcase your product plans
Pricing and packaging research
Analyze competitors and pricing models to choose the right strategy
Pricing plan chart
Clarify key differences across customer plans
Pricing strategies (Kotler)
Compare your market position based on price and perceived quality
Problem framing
Clearly define and understand a problem you aim to solve
Problem statement
Describe a customer challenge you want to address
Process flow diagram
Illustrate the sequence of steps, activities, and interactions within a process or system
Process improvement
Standardize team processes for improved efficiency and collaboration
Product announcements
Showcase product launches and updates customers will care about
Product backlog refinement meeting
Review top priorities and decide what is ready for development
Product comparison chart
Compare competing products side by side to inform strategic decisions
Product feature kickoff meeting
Coordinate the team before building something new
Product homepage wireframe
Explore layout ideas for a product homepage
Product launch plan
Oversee all the work required to bring a new product experience to market
Product manager resume
Showcase your qualifications and experience to potential employers
Product operations meeting
Align the team, track progress, and improve efficiency
Product positioning
Articulate the key benefits of your product and the problem it solves
Product requirements document
Communicate what you are building, who it is for, and how it will deliver value to customers
Product roadmap
Show the direction of your product and the work needed to turn product vision into reality
Product strategy meeting
Review and adjust product strategy as a team
Product updates
Communicate new features, improvements, and fixes
Product vision
Define the future you want to create and how you will get there
Proof of concept
Validate the feasibility of a new idea
Pros and cons
Compare approaches and clarify your next move
Release notes
Summarize new releases to keep customers informed
Release roadmap
Visualize release plans and dependencies so you can launch new experiences on schedule
ROAM board
Categorize the risks in your SAFe program by resolved, owned, accepted, and mitigated work items
SAFe® framework
Map agile release train (ART) and team-level workflows using SAFe framework components
SAFe® PI planning
Coordinate delivery across multiple agile teams with four program increment (PI) planning templates
SAFe® PI retrospective
Reflect on your PI planning session and take actionable steps to improve
SAFe® program board
Coordinate multiple teams and milestones across a shared sprint timeline
SAFe® sprint planning
Build a realistic sprint plan across teams in the agile release train (ART)
Scrum framework
Capture how your team implements scrum
Segment profile
Capture the characteristics, growth opportunity, and likelihood of success for each market segment
Signup wireframe
Map the login or signup flow for your product
Sitemap
Organize website content for easy navigation and search
SMART goals
Use SMART goals to establish objectives for your product or team
Sprint planning
Plan and estimate sprint work in one visual layout
Sprint planning meeting
Kick off your next sprint with clear goals and realistic commitments
Sprint retrospective
Reflect as a team and plan improvements for your next sprint
Sprint retrospective meeting
Document what went well during the last sprint and how you can improve going forward
Stakeholder analysis
Clarify roles and responsibilities to drive effective stakeholder engagement
Stakeholder map
Identify individuals and groups involved in product decisions
Sticky note pack
Use colorful sticky note packs to quickly capture and organize thoughts
Strategic roadmap
Visualize high-level initiatives to communicate your product direction and timelines for major bodies of work
Strategy mountain
Illustrate your strategic goals and steps needed for success
SWOT analysis
Identify internal and external factors that could impact the success of your business or product
Target audience
Identify audience segments so you can tailor marketing approaches that will resonate
The Aha! Framework
Build software like we do
Timebox
Timebox your workday to boost focus and productivity
Timeline diagram
Chronologically display milestones, events, achievements, and key developments
UML class diagram
Visualize the structure of a software system
User story
Get right to the heart of why a new feature matters to your customers
User story map
Align your product roadmap with the user journey to better meet user's needs
Value proposition
Communicate your product's unique benefits and value to customers
Venn diagram
Show relationships between groups or sets of data
VMOST analysis
Summarize your product vision, mission, objectives, strategies, and tactics
Workflow diagram
Improve team workflows for better efficiency and transparency
Working backwards
Work backwards to determine the steps needed to achieve your goal

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