Introducing MCP connectors: Give Elle access to the tools you use
Connect approved external tools to Elle so product teams can work with GitHub, Linear, Jira, and more directly in Aha! software.
Convert a whiteboard diagram to an interactive prototype
Turn whiteboard concepts into clickable prototypes with Elle — so you can test ideas, gather feedback, and refine user experiences faster in Aha! software.
I do not like myself for being the bottleneck now
AI is helping engineering teams build software faster, putting pressure on product managers to keep up. Brian de Haaff shares 10 ways PMs can improve product…
Use your design system when you create prototypes in Aha! Roadmaps
Create realistic prototypes in Aha! Roadmaps with a design system that carries your brand — colors, typography, and components — into every concept.
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AI
Explore how AI impacts product management — from streamlining research and prioritization to enhancing decision-making and customer insights.
Best practices
Gain the insights and tools you need to manage products effectively. Build confidence in your decisions and consistently deliver value.
From Brian
Uncensored advice about product development and building a high-growth software company from Brian de Haaff, co-founder and CEO at Aha!
Why I joined
Our team values integrity, ambition, effort, skill, and team spirit. Read the stories about why we joined Aha! — and why you should too.
Introducing skills for Elle in Aha! software
Turn your team's expertise into AI skills in Aha! software. Elle applies your instructions automatically — so every task follows your standards.
Aha! Builder vs. Lovable: How to choose the best AI app-building software
Compare Aha! Builder vs. Lovable to see which AI app builder is best for your product team, from strategy and governance to pricing and prototyping.
Create user groups to streamline communication in Aha! Roadmaps
Organize teammates into user groups in Aha! Roadmaps. @Mention a group in comments, assign to-dos, or add watchers — all with one handle.
Use your design system when you create AI apps with Aha! Builder
Create a design system in Aha! Builder — so your prototypes and applications match your company's brand.
3 new ways to better manage key product info
Manage long documents more efficiently in Aha! software with find and replace, bulk attachment actions, and a sidebar table of contents.
