
Automatically capture feedback from sales calls and support tickets
New Aha! Ideas listen integrations use AI to capture product feedback from Gong, Intercom, and Zendesk for your team to review.

New Aha! Ideas listen integrations use AI to capture product feedback from Gong, Intercom, and Zendesk for your team to review.
Keep customers informed with knowledge base subscriptions in Aha! Knowledge — automatically notify them when relevant content changes.
Elle is the AI assistant for product managers built into Aha! software. Explore how it helps with strategy, discovery, roadmaps, requirements, and prototyping.
Use AI to compare customer interview findings on whiteboards in Aha! Discovery. Templates like affinity maps can also help you group highlights into themes and…
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Explore how AI impacts product management — from streamlining research and prioritization to enhancing decision-making and customer insights.
Gain the insights and tools you need to manage products effectively. Build confidence in your decisions and consistently deliver value.
Uncensored advice about product development and building a high-growth software company from Brian de Haaff, co-founder and CEO at Aha!
Our team values integrity, ambition, effort, skill, and team spirit. Read the stories about why we joined Aha! — and why you should too.

Aha! Ideas helps you compare customer feedback themes by votes, organizations, and revenue, then explore vote trends to inform your roadmap priorities.

Can a business owner build an app without a developer? Learn when to use an AI app builder and when to hire a developer for your business application.

Customize the features board in Aha! Roadmaps with columns, swimlanes, and saved views to organize roadmap work and prioritize what matters to your team.

Build realistic prototypes faster by saving and reusing common page layouts in your design systems across Aha! software. Keep interfaces consistent and focus on new…

hinking of leaving a private equity-owned company? Brian de Haaff examines how an owner's investment timeline can affect product builders — and how to understand their…