Remote Team Meetings vs. Office Team Meetings
“What do you mean you saw your co-workers? You work at home.” A friend who works for the county court system once asked me this with a look of confusion on his face. He…
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10 Surprising Lessons From Our First Year at Aha!
Woo-hoo! Time to celebrate. You just reached the one-year mark at your company and things are going great. But no one else seems very excited about your milestone. Your…
How to Craft a Winning Marketing Presentation
What is in your marketing plan? I would guess that you have goals, activities, and dates. These are the basic elements of any marketing roadmap. You create a…
Is Your Office Infested With Sharks?
Have you seen the movie? Doooo-doo. Doooo-doo. The first notes of the Jaws theme song are instantly recognizable. Whether or not you have seen the film, the music…
The Product Manager vs. the Product Marketing Manager
Companies are most successful when product managers and product marketing managers have a strong working relationship. Find out the key differences between these 2 roles.
Why You Should Never Say That You Need More Time
“If only I had more hours in the day.” I bet you have wished for just this — maybe a few hours to finish up a task or 5 more minutes to proofread an email. Tempting,…
7 Tips for Remote Marketing Managers
What does it take to be a great marketing manager? A strategic mindset. Understanding of the market and the customer. Creativity, yes that too. But there is something…
Why This Company Never Asks the Same Interview Question Twice
I have a few questions for you. “Can you tell me about yourself? What are your strengths and weaknesses? Why are you interested in our company?” If you are interviewing…
Mentors Are Going Extinct — But We Need Them More Than Ever
Real mentors are hard to find — but we need expert guidance now more than ever in today’s uncertain world. Learn how to lead by example.
The One Skill Most Product Managers Ignore
Writer. Actor. Poet. These roles are universally thought of as creative. But what if I told you that “product manager” should be on the same list? You might not agree at…
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