Assess revenue opportunity
Decide which customer requests to build based on financial impact
Integrate Salesforce data
Capture feedback with an ideas portal to discover what matters to customers. Bring in CRM data from applications such as Salesforce so the product team can easily view key information. This helps you understand which ideas will have the biggest impact and gauge potential revenue.
Assess need and impact
Analyze who asks for what at the individual, company, and segment levels. Track voting trends to understand customer demand. Review requests in the context of the latest opportunity data to understand which ones will help you acquire new customers and expand existing ones.
Assess product value
Quantify the value of each idea. Use a scorecard to evaluate strategic alignment and weigh customer and business impact against effort. Analyze feedback trends using reports, charts, and AI exploration. Then, slice the data by different customer segments to understand who needs what.
Track revenue gains
Measure the impact of what you build. Report on opportunities associated with shipped ideas and see whether major deals have closed. Analyze ROI and show how your product contributes to overall business goals. Use these valuable insights to refine future prioritization decisions.
Top capabilities for assessing revenue opportunity
Pull in opportunity details | Connect Aha! Ideas with Salesforce to link customer ideas directly to accounts and opportunities | |
View organization details | Capture CRM-like data about each customer so you can review their requests in context | |
Create customer segments | Assess the needs of specific customer groups based on revenue amount, location, industry, and more | |
Gain revenue insights | Automatically see the total revenue from all customers who voted for an idea | |
Report on opportunity | Gain a comprehensive view of the highest-impact ideas and opportunity by idea stage | |
Ready to get started?
Try Aha! Ideas now as a standalone tool or as a seamlessly integrated part of Aha! Roadmaps. Our product experts — who are all former product managers — would love to show you the possibilities.
