From our CEO

Uncensored advice about product development and building a high-growth software company from Brian de Haaff, co-founder and CEO at Aha!

Collection888 articles
The Founder’s Paradox: The “Future You” Might Not Like the Choices “Today You” Is Making
September 23, 2019
The Founder’s Paradox: The “Future You” Might Not Like the Choices “Today You” Is Making

The guy with the laptop. This is how I am known by one of my kid’s soccer coaches. Let me explain. The kids need to be there before games 45 minutes to warm up. There is…

The One Thing Most Recruiters Overlook
September 16, 2019
The One Thing Most Recruiters Overlook

Does this sound unrealistic? A screening call on Monday. An interview with the hiring manager on Tuesday. A chat with another cross-functional team member on Wednesday. A…

Aha! Cares — A New Model for Corporate Giving
September 10, 2019
Aha! Cares — A New Model for Corporate Giving

Aha! Cares is redefining how for-profit companies support nonprofit organizations. Learn more about how we give back and how to start a similar program.

How to Avoid a Rambling Presentation at Work
September 9, 2019
How to Avoid a Rambling Presentation at Work

“Can you get to the point?” The senior executive who asked this was clearly annoyed. It was early in my career and my colleague was presenting quarterly marketing results…

Remote Team Meetings vs. Office Team Meetings
September 3, 2019
Remote Team Meetings vs. Office Team Meetings

“What do you mean you saw your co-workers? You work at home.” A friend who works for the county court system once asked me this with a look of confusion on his face. He…

The Founder’s Paradox: How Do You Give 100 Percent to Every Teammate and Still Let Go?
August 27, 2019
The Founder’s Paradox: How Do You Give 100 Percent to Every Teammate and Still Let Go?

We are all capable of achieving greatness. But big achievement rarely happens in isolation. You need support from those who have done it before you — as well as…

Product Strategy vs. Marketing Strategy
August 26, 2019
Product Strategy vs. Marketing Strategy

“But why?” You have probably heard this question countless times if you are a parent. Children have a seemingly insatiable curiosity to learn the reasons and causes for…

10 Surprising Lessons From Our First Year at Aha!
August 20, 2019
10 Surprising Lessons From Our First Year at Aha!

Woo-hoo! Time to celebrate. You just reached the one-year mark at your company and things are going great. But no one else seems very excited about your milestone. Your…

How to Craft a Winning Marketing Presentation
August 13, 2019
How to Craft a Winning Marketing Presentation

What is in your marketing plan? I would guess that you have goals, activities, and dates. These are the basic elements of any marketing roadmap. You create a…

Is Your Office Infested With Sharks?
August 12, 2019
Is Your Office Infested With Sharks?

Have you seen the movie? Doooo-doo. Doooo-doo. The first notes of the Jaws theme song are instantly recognizable. Whether or not you have seen the film, the music…

See more collections

View more