5 Signs Your Marketing Team Needs a Roadmap
Increase conversions. Decrease acquisition cost. This is the constant push-pull for marketing teams. How do you grow the number of people who engage with your ads, while…
Increase conversions. Decrease acquisition cost. This is the constant push-pull for marketing teams. How do you grow the number of people who engage with your ads, while…
“If only I had more hours in the day.” I bet you have wished for just this — maybe a few hours to finish up a task or 5 more minutes to proofread an email. Tempting,…
Deb Gay is a member of the Aha! Customer Success team. Read how understanding and learning influenced her career and find out if joining Aha! is right for you.
What does it take to be a great marketing manager? A strategic mindset. Understanding of the market and the customer. Creativity, yes that too. But there is something…
“Are we still releasing next week?” “No, the launch date was changed in Rally three days ago.” When product plans change, you need to know. But you should not have to ask…
I love the adventure of travel. I am always looking to see and learn something new about a place and the people who live there. Right now, I am writing this from Italy…
Product and marketing teams love user story maps. How do we know? Because it is the second most popular item in our ideas portal. Many of you told us you wanted a better…
Grab some candles and put on your party hat. There is a birthday to celebrate. The banner ad turns 25 this year — the first online ad went live on hotwired.com in 1994.…
I have a few questions for you. “Can you tell me about yourself? What are your strengths and weaknesses? Why are you interested in our company?” If you are interviewing…
Real mentors are hard to find — but we need expert guidance now more than ever in today’s uncertain world. Learn how to lead by example.