From our CEO

Uncensored advice about product development and building a high-growth software company from Brian de Haaff, co-founder and CEO at Aha!

Collection882 articles
Happy 10th anniversary Aha! — a decade of bootstrapped success
April 3, 2023
Happy 10th anniversary Aha! — a decade of bootstrapped success

Aha! software company was founded in 2013. Over the first 10 years of business, the company defined a new category of technology (roadmap software), published the…

Activity vs. achievement in product management
March 31, 2023
Activity vs. achievement in product management

Busyness rarely leads to greatness. The best product managers identify and avoid busy work — carving out more space for the truly impactful, goal-driven tasks.

4 Smart Ways To Analyze Product Management Team Success
March 27, 2023
4 Smart Ways To Analyze Product Management Team Success

Discover advice for turning product team metrics into actionable insights that boost team performance and joy.

The Best Name For Your Tech Startup
March 2, 2023
The Best Name For Your Tech Startup

Choosing a company name is necessary, even fun. But it can also be surprisingly tricky. Like any strategic business decision, this one deserves your full attention.

The one trait every great product manager needs
February 27, 2023
The one trait every great product manager needs

Building anything of value requires courage. Here is how to embrace your daring side to achieve product management greatness.

Forget the 4-day workweek
February 14, 2023
Forget the 4-day workweek

A four-day workweek does not mean there is an automatic and proportionate reduction in workload. One study showed that work intensified more after companies moved to a…

Have We Forgotten What "SaaS" Stands For?
January 31, 2023
Have We Forgotten What "SaaS" Stands For?

Why do some SaaS startups succeed while others fail? The best ones take a grounded approach to launching and growing the business — putting customer service and value at…

Chasing Growth vs. Choosing Profit
January 17, 2023
Chasing Growth vs. Choosing Profit

What is more important for a startup — growth or profitability? The truth is that it does not need to be binary. The idea that a company can either grow fast or be…

6 bootstrapped lessons learned on the way to $100 million
January 9, 2023
6 bootstrapped lessons learned on the way to $100 million

Aha! is now well past $100 million in annual recurring revenue. The core learnings of being a bootstrapped company powered our exceptional growth — any company founder or…

Your favorite 15 Aha! blog posts in 2022
December 28, 2022
Your favorite 15 Aha! blog posts in 2022

Discover 15 of the most popular blog posts from the Aha! blog in 2022 — topics include responsible company leadership, product development, and sustainable happiness at…

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