
Be more strategic every day with 'little s' strategy
Learn the difference between big "S" strategy and everyday little "s" strategy — plus why ignoring small daily decisions can weaken your long-term success.
Bring Gong transcripts into Aha! Discovery to include sales calls alongside customer research — and keep your roadmap grounded in real feedback.
Create scenarios on your Gantt chart or strategic roadmap in Aha! Roadmaps to test updates without affecting your live plan. Explore changes to scope, timing, and…
Embed AI prototypes on whiteboards to review concepts, capture feedback, and make decisions faster.
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Streamline product knowledge sharing. Check out the latest updates to Aha! Knowledge — easily create wikis, knowledge bases, and other essential docs in a central hub.
Gain the insights and tools you need to manage products effectively. Build confidence in your decisions and consistently deliver value.
Uncensored advice about product development and building a high-growth software company from Brian de Haaff, co-founder and CEO at Aha!
Our team values integrity, ambition, effort, skill, and team spirit. Read the stories about why we joined Aha! — and why you should too.

Turn customer interview highlights into short video clips in Aha! Discovery — so everyone can hear the voice of the customer behind your roadmap decisions.

This year, product teams can use AI to accelerate annual roadmap planning. Review progress, set goals, and draft a 2026 plan with the AI assistant in Aha! software.

Use the mind map tool in Aha! Whiteboards to quickly break down complex information into simple visual diagrams.

See how work flows through every stage of your process with the workflow heatmap in Aha! Teamwork and Aha! Develop.

Connect Aha! Ideas with Salesforce to give sales and support a complete view of customer feedback — including every idea and vote, all on the account.