From our CEO

Uncensored advice about product development and building a high-growth software company from Brian de Haaff, co-founder and CEO at Aha!

Collection888 articles
The Problem With Quiet Customers
October 13, 2020
The Problem With Quiet Customers

Scroll through the review sites and you will see them. You might even recognize the names. There are the ones who loudly complain. And the ones who happily profess their…

Minimum Viable Product vs. Minimum Lovable Product
October 8, 2020
Minimum Viable Product vs. Minimum Lovable Product

Minimum Viable Product (MVP) is cat food. Or at least that is how I described it when I first wrote about what I considered the Minimum Lovable Product (MLP) to be in…

Meet the First Class of Aha! Fellows
October 5, 2020
Meet the First Class of Aha! Fellows

"To make a difference as a product manager and a member in my community." This is how one applicant to the Aha! fellowship program described their career goal. This…

The Founder's Paradox: How to Be Agile and Deliver Major New Product Functionality on Time
September 29, 2020
The Founder's Paradox: How to Be Agile and Deliver Major New Product Functionality on Time

Shirt sizes. Points budgets. Spikes and a formal PMO. I recently received a thoughtful email from a CTO at a major software company after I spoke at an event on building…

Vision vs. mission vs. strategy
September 24, 2020
Vision vs. mission vs. strategy

Every successful company needs a clear vision, mission, and strategy. Read on for a practical look at these 3 concepts and how they can set your company apart.

How Well Do You Really Know Your Customers?
September 22, 2020
How Well Do You Really Know Your Customers?

Have you ever worked with a "Believable Brad?" This type of product manager sounds convincing — they know all the right things to say about customers and share impressive…

Aha! Launches New Product Management Fundamentals Class
September 16, 2020
Aha! Launches New Product Management Fundamentals Class

We are excited to announce our Product Management Fundamentals class that is taught online by our product experts through Aha! Academy.

VP of Product vs. Product Manager: Explore These Key Roles
September 15, 2020
VP of Product vs. Product Manager: Explore These Key Roles

Explore the key roles of a VP of product and a product manager in driving product success. Learn how they coordinate and strategize to promote product growth.

15 Elements of a Brilliant Business Strategy
September 1, 2020
15 Elements of a Brilliant Business Strategy

“The essence of strategy is choosing what not to do.” This is a quote from business strategist Michael Porter. His name might be familiar to you — he created Porter's…

The Founder's Paradox: Loving What Is Broken
August 27, 2020
The Founder's Paradox: Loving What Is Broken

I seek the "new-new." Developing new ideas, digging into new projects, solving new problems — these are the things that fuel me. It is easy to stay energized because…

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