From our CEO

Uncensored advice about product development and building a high-growth software company from Brian de Haaff, co-founder and CEO at Aha!

Collection884 articles
Vision vs. mission vs. strategy
September 24, 2020
Vision vs. mission vs. strategy

Every successful company needs a clear vision, mission, and strategy. Read on for a practical look at these 3 concepts and how they can set your company apart.

How Well Do You Really Know Your Customers?
September 22, 2020
How Well Do You Really Know Your Customers?

Have you ever worked with a "Believable Brad?" This type of product manager sounds convincing — they know all the right things to say about customers and share impressive…

Aha! Launches New Product Management Fundamentals Class
September 16, 2020
Aha! Launches New Product Management Fundamentals Class

We are excited to announce our Product Management Fundamentals class that is taught online by our product experts through Aha! Academy.

VP of Product vs. Product Manager: Explore These Key Roles
September 15, 2020
VP of Product vs. Product Manager: Explore These Key Roles

Explore the key roles of a VP of product and a product manager in driving product success. Learn how they coordinate and strategize to promote product growth.

15 Elements of a Brilliant Business Strategy
September 1, 2020
15 Elements of a Brilliant Business Strategy

“The essence of strategy is choosing what not to do.” This is a quote from business strategist Michael Porter. His name might be familiar to you — he created Porter's…

The Founder's Paradox: Loving What Is Broken
August 27, 2020
The Founder's Paradox: Loving What Is Broken

I seek the "new-new." Developing new ideas, digging into new projects, solving new problems — these are the things that fuel me. It is easy to stay energized because…

Hey Product Manager: Stop Building Before Asking
August 18, 2020
Hey Product Manager: Stop Building Before Asking

Building is in your DNA. It is your nature to constantly think about what is next on your roadmap. You are on a perpetual search for opportunities to create something…

31 definitions of success
August 17, 2020
31 definitions of success

Have you ever been asked to define success in an interview? It is a simple question — easy enough to answer given the context of the situation. So you rattle off an…

New Aha! Fellowship Program Launched to Create More Opportunity in Tech
August 11, 2020
New Aha! Fellowship Program Launched to Create More Opportunity in Tech

The goal of the Aha! fellowship program is to provide training and enhance the diversity of people in software, including those from historically underrepresented racial,…

Hey Product Manager: Do This When the VP of Sales Promises Features
August 4, 2020
Hey Product Manager: Do This When the VP of Sales Promises Features

"We already promised we could make it happen." Most product managers have heard some version of this from the VP of sales before. Pressure to land new accounts can lead…

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