The Product Manager vs. the CEO vs. the CTO
Do you like tennis? If you like watching it live, you know that it is best to sit behind one of the players. Because if you are at mid-court, you may get dizzy snapping…
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Do you like tennis? If you like watching it live, you know that it is best to sit behind one of the players. Because if you are at mid-court, you may get dizzy snapping…
Product management is rewarding. And it is also really hard work. I know a few product managers who have the toughest challenge out there — leading a product that is…
Jet skiing. Baking. Beekeeping. We have written before about some of the ways our teammates at Aha! recharge. I have to smile when I think about Andrew, our own software…
Does this sound unrealistic? A screening call on Monday. An interview with the hiring manager on Tuesday. A chat with another cross-functional team member on Wednesday. A…
“Can you get to the point?” The senior executive who asked this was clearly annoyed. It was early in my career and my colleague was presenting quarterly marketing results…
“What do you mean you saw your co-workers? You work at home.” A friend who works for the county court system once asked me this with a look of confusion on his face. He…
Woo-hoo! Time to celebrate. You just reached the one-year mark at your company and things are going great. But no one else seems very excited about your milestone. Your…
What is in your marketing plan? I would guess that you have goals, activities, and dates. These are the basic elements of any marketing roadmap. You create a…